The podcast features Shannon Snow, the COO of World of Women (WOW), a leading NFT brand representing women of diverse backgrounds. Shannon discusses WOW’s approach to the bear market, their mission of inclusivity, the impact of celebrity holders, partnerships with big brands, and their future business model. She also shares her experiences as an angel investor supporting female entrepreneurs.
- World of Women’s (WOW) approach to the bear market: WOW is focusing on sponsorships, licensing, product sales, and building tools for their community. They are innovating to adapt to the changing landscape of the NFT space, particularly with the dwindling of creative royalties.
- Mission and Inclusivity: WOW’s mission remains the same, focusing on representing women of diverse backgrounds. They are keen on maintaining their values when partnering with other brands, ensuring alignment with their mission.
- Impact of Celebrity Holders: Celebrities using their credibility to elevate WOW is seen as beneficial. However, the brand ensures that these partnerships align with their mission and values.
- Partnerships with Big Brands: Brands like Hennessy are interested in not just the asset but the community and culture around web3. They aim to authentically understand the community and introduce their products naturally.
- Future Business Model: WOW is focusing on building tools for their community, with a platform currently under testing. This platform will allow community members to connect with each other and earn rewards.
- Art Focus: The platform will have an art focus, aiming to empower artists, creators, and owners in the community.
- Angel Investing: Shannon Snow, the COO of WOW, is an angel investor focusing on supporting female entrepreneurs. She aims to be a person who believes in founders as they embark on their entrepreneurial journey.
- Bullish: The podcast presents a bullish sentiment towards WOW. The brand is actively innovating and adapting to the changing landscape of the NFT space. They are focusing on building tools for their community and maintaining their mission of inclusivity.
- Bearish: There is no bearish sentiment expressed in the podcast.
- Neutral: The podcast presents a neutral sentiment towards the overall NFT space, acknowledging the challenges presented by the bear market and the dwindling of creative royalties.