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Research Summary

The report discusses the transformative role of Artificial Intelligence (AI) in the gaming industry. It outlines the historical evolution of game design and highlights the potential of AI to revolutionize game development processes and player experiences. The report emphasizes that AI will not only improve existing workflows but also create novel, immersive experiences that were previously impossible. It also discusses the potential of AI to generate 3D objects and models, design game environments, and improve developer tooling. The report concludes with the prediction that AI will overhaul every facet of game development, pushing the industry into an era of unprecedented creativity and innovation.

Actionable Insights

  • Embrace AI in game development: AI is set to revolutionize game development, from object creation and animation to developer tooling. Companies should invest in AI technologies to stay competitive.
  • Focus on novel experiences: The future of gaming lies in creating unique, immersive experiences for players. AI can help achieve this by enabling the creation of intelligent non-player characters and generative agents.
  • Invest in AI-based tools: Tools like Move.ai, Latent Technology, and others can accelerate time-consuming aspects of game development like motion capture, animation, and rigging.
  • Prepare for the AI shift: The shift to AI in gaming is akin to a platform shift, similar to the rise of the consumer internet or the introduction of the mass-market mobile smartphone. Companies should prepare for this shift to stay ahead.
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